This product is a rare and unique 1950s original vintage Royal Crown Cola thermometer that has been retrofitted with neon lighting. This Thermometer sign would have been used to showcase the brand’s presence in a soda shop or other retail space during the mid-20th century. It would be a valuable collectible for fans of vintage advertising and memorabilia, particularly those interested in soda merchandise. The addition of neon lighting adds a modern twist to this classic piece, making it a standout feature in any collection.